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B2B/Marketing·Spring 2026
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CharacterQuilt

AI infrastructure for marketers. Ship campaigns in your tools in an…

Overview

One-liner
AI infrastructure for marketers. Ship campaigns in your tools in an…

Why it's interesting

Market trends shaping CharacterQuilt

  • 1AI-generated creative collapsing agency margins across SMB and mid-market
  • 2Attribution rebuilt post-cookie around MMM, incrementality, and clean rooms
  • 3Brand and content marketing renaissance as paid CAC keeps rising
  • 4Retail-media networks the third great ad platform after Google and Meta
  • 5AI SDRs and outbound automation flooding inboxes, forcing new channels
  • 6Influencer and creator commerce maturing into a measurable ROI channel
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